{"id":653,"date":"2026-05-13T08:46:59","date_gmt":"2026-05-13T14:46:59","guid":{"rendered":"https:\/\/sekura.mx\/?page_id=653"},"modified":"2026-07-30T17:02:28","modified_gmt":"2026-07-30T23:02:28","slug":"aviso-de-privacidad","status":"publish","type":"page","link":"https:\/\/sekura.mx\/en\/aviso-de-privacidad\/","title":{"rendered":"Privacy Politics"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"653\" class=\"elementor elementor-653\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-603decc e-flex e-con-boxed e-con e-parent\" data-id=\"603decc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-87187c8 elementor-widget elementor-widget-heading\" data-id=\"87187c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Privacy Notice<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a26678 elementor-widget elementor-widget-text-editor\" data-id=\"3a26678\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>This Privacy Notice is issued in compliance with the provisions of the Federal Law on the Protection of <br \/>Personal Data Held by Private Individuals (hereinafter the \u201cAct\u201d) and its implementing regulations (the \u201cRegulations\u201d)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-478ad02 e-flex e-con-boxed e-con e-parent\" data-id=\"478ad02\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-84fb78e elementor-widget elementor-widget-heading\" data-id=\"84fb78e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Person in Charge<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03fa68a elementor-widget elementor-widget-text-editor\" data-id=\"03fa68a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>SEKURA CONTROLADORA S.A.P.I. DE C.V. and\/or its affiliates and\/or subsidiaries<br \/>(collectively, \u201cSekura\u201d), with its registered address at Artz Pedregal, Tower 2, Perif\u00e9rico Sur # 3720, Jardines del Pedregal,<br \/>01900 Mexico City, and the website www.sekura.mx, is responsible for collecting personal data<br \/>you provide and for how that information is used, processed, and protected. The<br \/>previous, arising from Sekura's relationship with you as a customer or supplier.<br \/>Our Data Protection Officer is the Personal Data Department, which is located at the<br \/>the address mentioned above; you may contact them either at the address provided or by <br \/>by email to the following address: privacidad@sekura.mx<br \/>One of Sekura's priorities is to respect your privacy and keep your information and data secure<br \/>personal information it collects.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-567a8eb elementor-widget elementor-widget-heading\" data-id=\"567a8eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">WHAT PERSONAL INFORMATION WILL BE COLLECTED?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-903de7a elementor-widget elementor-widget-text-editor\" data-id=\"903de7a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sekura will collect the personal information you provide when using any of <br \/>our online services, specifically the website www.sekura.mx, in writing and\/or by phone, the <br \/>which will include, by way of example but not limited to: personal information, full name, gender, date of<br \/>date of birth, address, phone numbers, employment information, company, job title, email address, financial information,<br \/>R.F.C., credit card information, vehicle information, license plate number, etc.<br \/>The information must be accurate and complete. You are responsible at all times for the information you provide.<br \/>and under no circumstances will Sekura be responsible for the accuracy of such information. In order to have your information <br \/>Sekura may collect information from other sources, such as information companies <br \/>credit.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcef56a elementor-widget elementor-widget-heading\" data-id=\"bcef56a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PURPOSES OF PERSONAL DATA\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3479537 elementor-widget elementor-widget-text-editor\" data-id=\"3479537\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We will use the personal data we collect from you for the following purposes, which are<br \/>required for the service you are requesting:<br \/>\u2022 Provide assistance services<br \/>\u2022 Administrative Services<br \/>This Privacy Notice adheres at all times to the principles of lawfulness, consent, and information,<br \/>quality, purpose, fairness, proportionality, and accountability in the processing of personal data.<br \/>Please be advised that, if necessary, in order to provide the Services appropriately, your personal data <br \/>may be shared within or outside the country with the following individuals, companies, organizations, or<br \/>authorities other than ourselves, so that we can rely on them in carrying out our professional activities:<br \/>\u2022 Companies Requesting the Service<br \/>\u2022 Companies or related parties, subsidiaries, and business partners<br \/>\u2022 Authorities<br \/>We also wish to inform you that, only in the event that any of the circumstances described in Article<br \/>Pursuant to Article 37 of the Federal Law on the Protection of Personal Data Held by Private Parties, we may share your<br \/>data without your consent<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c4fd03 elementor-widget elementor-widget-heading\" data-id=\"1c4fd03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">USE OF TRACKING TECHNOLOGIES ON OUR WEBSITE\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d90f33 elementor-widget elementor-widget-text-editor\" data-id=\"9d90f33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We would like to inform you that on our website, www.sekura.mx, we use cookies, web beacons, or other<br \/>technologies that make it possible to monitor your behavior as an internet user, as well as<br \/>how to provide you with better service and a better experience when browsing our website.<br \/>We will use the personal data we collect through these technologies for the following purposes:<br \/>\u2022 Issuance of tax receipts.<br \/>\u2022 Billing.<br \/>\u2022 Requests for services, inquiries, or quotes regarding the services we provide.<br \/>The personal data we collect from these tracking technologies is as follows:<br \/>Full name, username, student ID number, email address, login passwords,<br \/>date of birth and RFC.<br \/>Cookies are small pieces of information that are sent by a website to your browser and are<br \/>are stored on your computer's hard drive and are used to determine your preferences when you connect to<br \/>the services on our sites, as well as to track certain behaviors or activities carried out<br \/>carried out by you on our websites.<br \/>In some sections of our Site, we require that you have cookies enabled because some<br \/>Some features require cookies to function. Cookies allow us to: a) recognize the user when<br \/>when you visit our sites to provide you with a personalized experience, b) to understand your settings<br \/>site-specific information specified by the user; for example, cookies allow us to detect the width of<br \/>the band that the user has selected upon accessing the home page of our websites, so that<br \/>that we know what kind of information is best to download, c) estimate the size of our audience<br \/>and measure certain traffic metrics, since every user who accesses our sites acquires a<br \/>A cookie used to determine the frequency of use and the sections of the sites visited, thereby reflecting your <br \/>habits and preferences\u2014information that helps us improve our content, headlines, and promotions<br \/>for users.<br \/>Cookies also help us track certain activities, such as in some of our surveys<br \/>On our website, we may use cookies to detect whether you have already completed the survey and to prevent<br \/>to enable it again, if you have disabled it. However, cookies will allow you to take advantage<br \/>These are some of the most beneficial features we offer, so we recommend that you keep them enabled.<br \/>Cookies will not be used to identify users, except in cases where<br \/>investigate possible fraudulent activities.<br \/>If cookies are used, the \u201cHelp\u201d button located on the toolbar of the<br \/>Most browsers will tell you how to prevent new cookies from being accepted and how to have the browser<br \/>notify you when you receive a new cookie or how to disable all cookies.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89aa58a elementor-widget elementor-widget-heading\" data-id=\"89aa58a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">USE OF INFORMATION\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82086e1 elementor-widget elementor-widget-text-editor\" data-id=\"82086e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sekura will use personal information and data for the purposes of identification and<br \/>verification, contact, offering and delivering our products and services to you, as well as providing information about<br \/>discounts, promotions, changes to terms and conditions, identifying purchase history, and conducting internal studies <br \/>based on the demographic data, interests, and behavior of its users as a whole, to prevent, detect, and <br \/>report any acts, omissions, or transactions that could favor, provide assistance, aid, or cooperation to<br \/>any means used to commit the crime, among other things.<br \/>You hereby consent to the processing of your personal data in accordance with the terms<br \/>and the terms and conditions of this Privacy Notice. You consent to the collection, use, disclosure, processing, and<br \/>transfer of your personal information in accordance with the terms of this Privacy Notice.<br \/>If you provide any personal information related to another person, you hereby<br \/>declares and agrees that he or she has obtained the appropriate legal consent from that person.<br \/>Sekura may transfer or share your personal information and data with domestic or foreign third parties,<br \/>to Sekura's subsidiaries and affiliates; service providers for promotional activities and<br \/>marketing of our products and services; at the request of an authority; and to ensure compliance<br \/>obligations arising from a legal relationship between the data subject and any of the<br \/>Sekura companies.<br \/>In this regard, Sekura may engage one or more third parties to support promotional activities and<br \/>marketing of our products and services, and the handling and management of personal data through<br \/>by any means, so Sekura could even forward them to those third parties solely to comply with <br \/>in connection with the provision of the contracted services<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28b9d1b elementor-widget elementor-widget-heading\" data-id=\"28b9d1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RESTRICTIONS ON THE USE AND DISCLOSURE OF INFORMATION<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b30b7d elementor-widget elementor-widget-text-editor\" data-id=\"7b30b7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>In our program for notifying customers about promotions, offers, and services via email, only<br \/>Sekura has access to the collected information. This type of advertising is carried out through ads and messages <br \/>promotional emails, which will only be sent to users and their contacts <br \/>registered for that purpose. You may change this setting at any time by sending <br \/>an email to privacidad@sekura.mx. Emails sent may occasionally include <br \/>offers from third parties who are our business partners.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c32acf elementor-widget elementor-widget-heading\" data-id=\"4c32acf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PROTECTION<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-470057a elementor-widget elementor-widget-text-editor\" data-id=\"470057a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The security and confidentiality of the data that Users provide when signing up for a service or <br \/>When you purchase a product online, your information will be protected by a secure server using the Secure Socket protocol <br \/>Layer (SSL), so that the data sent will be transmitted in encrypted form to ensure its security.<br \/>To verify that you are in a secure environment, make sure an \"S\" appears in the address bar<br \/>browsing. Example: https:\/\/. However, even though we have increasingly secure tools every day, <br \/>Data transmissions over the Internet are never 100% secure or error-free. Consequently, <br \/>Sekura does not guarantee the security, accuracy, or correctness of personal information. However, it applies <br \/>reasonable physical, electronic, and administrative procedures to protect personal information <br \/>against accidental or unlawful destruction, accidental loss or alteration, and unauthorized disclosure or access.<br \/>Protecting the privacy of minors' personal data is particularly important<br \/>For Sekura, which is why, as soon as we become aware of personal information regarding minors, <br \/>Its processing will be carried out in full compliance with the guidelines and requirements at all times <br \/>as set forth in the Act and its Regulations.<br \/>Sekura is not responsible for the content or privacy policies of websites outside its portal.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d52e17b elementor-widget elementor-widget-heading\" data-id=\"d52e17b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RIGHTS OF ACCESS, CORRECTION, DELETION, AND OBJECTION (\u201cARCO\u201d)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3114a0d elementor-widget elementor-widget-text-editor\" data-id=\"3114a0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>You have the right to access, correct, and delete your personal data at any time, as well as to<br \/>object to the processing of such data or revoke the consent you have granted us for that purpose, by <br \/>by sending a request via email to privacidad@sekura.mx or by<br \/>mail to Sekura's address, by means of a written request containing the following information:<br \/>1. The full name of the data subject, address, and email address, so that<br \/>Sekura can provide a response to your request.<br \/>2. Documents proving the identity and, where applicable, the legal representation of the data subject<br \/>personal.<br \/>3. A clear and precise description of the personal data with respect to which the individual seeks to exercise any of the<br \/>the aforementioned rights.<br \/>4. Any other information or document that facilitates the identification of the personal data.<br \/>5. In the case of requests to correct personal data, the data subject must specify the changes <br \/>to be held and to submit the documentation supporting their request.<br \/>We will respond to any of your requests within 20 (twenty) business days.<br \/>Sekura is committed to complying with all provisions of the law and to upholding the principles at all times <br \/>lawfulness, consent, information, quality, purpose, fairness, proportionality, and accountability <br \/>contained therein.<br \/>Sekura will take reasonable organizational and technical security measures to prevent loss, use <br \/>unauthorized access, alteration, or illegal disclosure of your personal information and data, which we demand be <br \/>complied with by the service providers we hire, including in the case of services they provide <br \/>Sekura's subsidiaries or affiliates.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d172a0 elementor-widget elementor-widget-heading\" data-id=\"3d172a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">WITHDRAWAL OF CONSENT TO THE USE OF PERSONAL DATA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-916fbaf elementor-widget elementor-widget-text-editor\" data-id=\"916fbaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>You may revoke any consent you may have given us to process your data<br \/>personal. However, it is important to keep in mind that we will NOT be able to conclude the <br \/>immediate use, as we may be required by law to continue processing your data <br \/>personal information. You should also keep in mind that, for certain purposes, the revocation of your consent<br \/>will mean that we will no longer be able to provide you with the service you requested, or the termination of your relationship with<br \/>us.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fe668d elementor-widget elementor-widget-heading\" data-id=\"4fe668d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CHANGES TO THE PRIVACY NOTICE\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28d8daa elementor-widget elementor-widget-text-editor\" data-id=\"28d8daa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sekura reserves the right to make changes or updates to this document at any time <br \/>Privacy Notice, to address changes in legislation or case law, internal policies, or new<br \/>requirements for the provision or offering of our services; in that case, the changes will be<br \/>notified through this same channel or by any other means that Sekura deems appropriate at the time<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-175d059 elementor-widget elementor-widget-heading\" data-id=\"175d059\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CONSENT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44e08a2 elementor-widget elementor-widget-text-editor\" data-id=\"44e08a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>You hereby consent to the processing of your personal data in accordance with the terms<br \/>and the terms and conditions of this Privacy Notice. Furthermore, it is understood that you have given your consent to the<br \/>transfer of your personal data, unless you object to such transfer.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2073d9 elementor-widget elementor-widget-heading\" data-id=\"e2073d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AUTHORITY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55c46a7 elementor-widget elementor-widget-text-editor\" data-id=\"55c46a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>If you believe that your rights regarding the protection of personal data have been violated, <br \/>has the right to appeal to the appropriate authority to defend the exercise of that right. The authority is the <br \/>National Institute for Transparency, Access to Information, and Personal Data Protection (INAI), its website <br \/>The website is: www.inai.org.mx.<br \/>Date of the last update to this Privacy Notice: December 2019<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Aviso de Privacidad El presente Aviso de Privacidad se emite en cumplimiento a lo dispuesto en la Ley Federal de Protecci\u00f3n de Datos Personales en Posesi\u00f3n de los Particulares (en adelante la \u201cLey\u201d) y su reglamento (el \u201cReglamento\u201d) Responsable SEKURA CONTROLADORA S.A.P.I. DE C.V. y\/o sus empresas filiales y\/o subsidiarias (en lo sucesivoconjuntamente \u201cSekura\u201d) con [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_joinchat":[],"footnotes":""},"class_list":["post-653","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/sekura.mx\/en\/wp-json\/wp\/v2\/pages\/653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sekura.mx\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sekura.mx\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sekura.mx\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sekura.mx\/en\/wp-json\/wp\/v2\/comments?post=653"}],"version-history":[{"count":10,"href":"https:\/\/sekura.mx\/en\/wp-json\/wp\/v2\/pages\/653\/revisions"}],"predecessor-version":[{"id":1247,"href":"https:\/\/sekura.mx\/en\/wp-json\/wp\/v2\/pages\/653\/revisions\/1247"}],"wp:attachment":[{"href":"https:\/\/sekura.mx\/en\/wp-json\/wp\/v2\/media?parent=653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}